عنوان مقاله [English]
Part of graphic art that deals with informathion design and visualization of data is called Infographic. The present study intends to use the traditional elements to design infographics in urban environments. For this purpose, we present a design methodology. There are several ways to design. The present article aims to design a cultural-historical infographic model using a rotating strategy design method. The main issue of the present research is whether in the model of the design of infographics, the elements of traditional art can be used in such a way that both the function of information in the infographics, and in its visual aspect, consistent with the culture of visual and artistic Traditional is the land of Iran. The premise of the present study is that traditional arts are the perfect solution for localization and identification of infographics. The general objectives of the present research are to use the capacity of traditional arts in the infographic expression of cultural messages and to shape the cultural-historical identity of the city. The second objective is to provide a conceptual model for designing cultural-historical infographics appropriate to the historical context of contemporary cities of Iran. Finally, the conceptual model of research with the case study approach has been tested in the real environment and has been generalized to the Kheshty Dome. The research method is descriptive-analytical and survey method. The most important findings of the present research show that using the elements of visual art of traditional art can create an aspect of cultural-historical identity for modern infographics. On the other hand, due to the cultural and native features of the historical regions, it is possible to design infographics appropriate to the historical context of contemporary cities of Iran.
The main questions that the following question seeks to answer: First, can traditional arts be used to design infographics in the context and historical context of contemporary cities of Iran that are consistent with the cultural and historical identity of the city? Second, how can we develop and generalize the cultural-historical infographic model of the present research for use in the historical context of each city?
In response to research questions, two hypotheses are raised. The first assumption is that by using visual elements, the way of expressing and visualizing data in the works of traditional art, it is possible to create a cultural-historical and native identity aspect for modern infographics. According to the second hypothesis, with regard to the cultural and native features of the historical regions, infographics adapted to the historical context of different cities of Iran in the contemporary period can be designed.
In order to test these hypotheses, the model of cultural-historical information-graphic design based on the literature of research is designed in five stages and after confirmation of the experts as the final model of the research will be presented. In order to test the model, with the approach of the case study; Infographic of the Kheshty Dome located in the historical context (Samen area) of Mashhad city.